Last year I was given the opportunity to work with Daktronics and Colletto Blu on a First Down animation for the Tampa Bay Buccaneers. Daktronics did the art direction and came up with the over all look of the package. The process was pretty exploratory and went through several different styles, before settling on this. As always I learned a lot and had fun creating the content. C4D / After Effects integration was extremely helpful on this. I was able to animate all the 3d elements and then export them to AE. It made the process much more efficient and revision friendly.